Basketball legend Candace Parker is set to make her mark off the court as the newly appointed president of Adidas women’s basketball. Parker, who played 16 seasons in the league, is synonymous with women’s basketball. In her new role as President, Parker will collaborate with the brand to create a powerful platform aimed at influencing and elevating the future of women’s sports. The WNBA legend will leverage her deep understanding of the game and the needs of female athletes to define a clear and impactful direction, with a focus on access, increased representation, and breaking down barriers on a global scale. With Adidas’ full support, Parker will drive innovative strategies and empowering initiatives to push the game further while inspiring the next generation of hoopers to dream bigger and reach higher under her guidance.
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